Prius People Person and How It Was Done | materialicious

Prius People Person and How It Was Done

Prius People Person and How It Was Done

As a way to launch the new upcoming models of the Toyota Prius, Saatchi LA has created an amalgam of humans as the star of their latest tv spot. Directed by Mr. Hide, the metaphor for multiple people is made up of 18 individual bodies. See the spot and how they made it here.

Tags: advertising, automobiles, videos

Posted by laura sweet

2011-09-14 13:13:54 UTC

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