Design Museum – Telephone “302″

When, in 1936, Henry Dreyfuss decided not to take part in the closed competition for the “telephone of the future” sponsored by Bell Telephones because he was forbidden to design with engineers, he made a clear statement of intent: every good product is designed “from the inside out”, meaning that, in formal terms, usability (“the measure of man”) and technical features had to be satisfactorily reconciled. Realising the impracticability and futility of the “artistic” designs it had received, Bell called on Dreyfuss to work together with its engineers, resulting in what would be the standard telephone design for several decades to come.

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